Client Story Highlights

VigRX Delay Wipes is a fast-acting, on-the-go product designed for instant results—unlike typical supplements that require consistent use over weeks.

Within only two months, our strategic optimizations led to a 200% increase in sales, with performance continuing to scale steadily beyond the initial growth period.

The Brand

VigRX is a globally recognized men’s health brand, trusted for its high-quality, science-backed products. With a reputation for premium supplements, VigRX continually explores innovative solutions for men seeking reliable, instant-use products.

The Problem

Despite a good conversion rate from existing traffic, the Delay Wipes product faced key challenges:

1. Flat Sales Curve: Sales were consistent but lacked growth momentum. Month-on-month revenue showed minimal movement prior to optimization—$1,376 in May vs. $1,064 in June—despite a healthy conversion rate.

1. Market Potential Untapped: Competitor analysis revealed that demand and unit sales in the category were significantly higher than what we were capturing.

Keyword research confirmed high intent: ‘delayed spray’ scored 1,301 searches and ‘premature ejaculation’ 268 searches in Shopee SG, validating strong buyer interest.

Why We Chose This Product

1. High Market Demand: In-depth market research identified strong search volume and high-performing competitor listings.

2. Instant-Use Appeal: Unlike daily supplements, Delay Wipes offer instant results, giving them a unique advantage in the men’s wellness market.

3. This is Beginner Product to capture the new buyers to overall brand grows, and push other products

4. Strong Baseline Conversion: Existing conversion rates were already healthy, indicating that scaling traffic and AOV could yield immediate impact.

To unlock the product’s true potential, we implemented a focused, data-driven optimization plan:

1. Image Overhaul: Introduced professional model imagery and clear ingredient visuals to build trust and improve click-through rates.

Before Optimization:

After Optimization: We executed a Creative & Listing Visual Revamp—a nine-image carousel featuring lifestyle shots, ingredient highlights, usage steps, and a 67-day guarantee badge. This conversion-focused gallery built trust, improved click-through rates, and helped drive the 200 % sales increase.

1. High-Impact Video: Added a concise 30 sec product video highlighting instant results and usage instructions.

1. Pricing & Promotion Revamp:

Price for 1 unit is 40 SGD , and for 2 unit + 1 free is 80 SGD

1. Tiered Bundle Pricing

2. Multi-Unit Incentive Offer

3. Value-Stacked Promotion

4. Keyword & SEO Updates: Refined listing titles and backend keywords to match top search queries uncovered in our market research.

5. Targeted Ads Push & Traffic Scaling: Alongside our listing optimizations, we launched a high-intent paid ads push focused on top keywords discovered in our market research—such as delay spray, and delay ejaculation —to capture immediate buyer traffic and complement our organic growth.

To accelerate traffic, we launched a Custom Audience ad campaign focused on high-intent buyers.

Results

In just two months, these combined efforts delivered:

• 200% Sales Growth: Rapid increase in units sold and revenue.

• Sustained Momentum: Growth has continued beyond the initial spike, proving the long-term value of these optimizations. Monthly revenue more than doubled in just two months after implementing our pricing, creative, and ad-push strategies

Key Takeaways

This case demonstrates how targeted marketplace optimizations—from visual upgrades to strategic pricing—can transform good product into a top performer.

By analyzing the market, understanding buyer behavior, and implementing precise changes, we turned consistent but flat sales into explosive, scalable growth.

Ready to Scale Your Product?

Leap’s proven optimization framework can help you achieve similar results. Whether you’re launching a new product or scaling an existing one, our strategy delivers measurable growth—fast.